Your assignment must be typed: (font size 12; Times New Roman; 1.5 line spacing). Combed binded….

Your assignment must be typed: (font size 12; Times New Roman; 1.5 line spacing). Combed binded….

Your assignment must be typed: (font size 12; Times New Roman; 1.5 line spacing). Combed binded. You should state the Student’s Name, Student’s ID, Lecturer’s Name and Subject Name in the cover sheet. All workings and notes must be shown. Marks will be deducted for poor presentation and organization of answers, spelling errors and assignments not handed in on time. Penalties for late submission of assignments: –

TASK:

YOU ARE REQUIRED TO CHOOSE ANY TWO COMPANIES (FROM THE SAME INDUSTRY) OF YOUR INTEREST. IN THIS ASSIGNMENT YOU ARE REQUIRED TO IDENTIFY AND DISCUSS THE MARKETING MIX (4P’S) THAT HAS BEEN PRACTICED BY THE TWO COMPANIES. NECESSARY COMPARISONS ON HOW THE 4P’S ARE CARRIED OUT DIFFERENTLY SHOULD BE INCLUDED.

COVER PAGE

TABLE OF CONTENTS

1.0 Introduction

2.0 history of the company

3.0 Products/services offered by the company

4.0 The Marketing Mix

4.1 Product

4.2 Price

4.3 Promotion
4.4 Place

5.0 Conclusions/RECOMMENDATIONS

References
The answer must be based on Malaysian research..
Mcd and burger king

Attachments:

Your assignment must be typed: (font size 12; Times New Roman; 1.5 line spacing). Combed binded….

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