PepsiCoComprehensive Overview with all the below included… Table of Content Abstract…

PepsiCoComprehensive Overview with all the below included… Table of Content Abstract…

PepsiCoComprehensive Overview with all the below included…Table of Content Abstract ……………………………………………………………………….…………. 3 Introduction………………………………………………………………………………. 4 Description of the organization history, all subsidiaries and business units…………… 4-5 Scope of the business and current products of services provided………………..……. 5-6 Scope of market distribution – are they global or regional ect.…………….……..…… 6-7 Overview of the leadership and management structure and individuals……………….. 7-8 Current issues that may affect the future of the organization……………………………8-9 Strengths and weaknesses……………………………………………………..……… 9-10 Opportunities and threats…………………………………………………..……..…. 10-12 External factors impacting decisions………………………………………..……….. 12-14 Possible future scenarios…………………………………………………………..….… 14 Primary Market ………………………………………………………………………… 15 Secondary Market ………………………………………………………………..…. 15-16 Target Market………………………………………………….……………………. 16-18 Market Position……………………………………………………………..……….. 18-19 Recommendations for Leadership……………………………………………….…… 20-21 Recommendations for Promotions………………………………………………….. 21-22 Conclusion…………………………………………………………………………… 22-24 Reference…………………………………………………………………………….. 25-28 Appendix A ……………………………………………………………………….……. 29 Appendix B ……………………………………………………………………….……. 30

PepsiCoComprehensive Overview with all the below included… Table of Content Abstract…

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